{"title":"Baby \u0026 Toddler Toys","description":"\u003cp\u003e\u003cspan\u003eWelcome to your one-stop destination for \u003c\/span\u003e\u003cspan\u003epremium baby and toddler toys\u003c\/span\u003e\u003cspan\u003e designed to support every milestone of your little one’s journey. From the first spark of curiosity to active toddler play, our curated collection focuses on safety, durability, and educational value.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToys for Every Stage of Growth\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhether you are looking for sensory stimulation for a newborn or high-energy activities for a busy toddler, we offer a diverse range of high-quality options:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eInfant Sensory Toys:\u003c\/span\u003e\u003cspan\u003e Soft plush companions, rattles, and high-contrast visual toys to engage developing senses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eEducational \u0026amp; STEM Toys:\u003c\/span\u003e\u003cspan\u003e Early learning blocks, shape sorters, and interactive puzzles to build fine motor skills and problem-solving abilities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003ePlush \u0026amp; Comfort:\u003c\/span\u003e\u003cspan\u003e Discover our wide selection of ultra-soft \u003c\/span\u003e\u003cspan\u003eJellycat plush toys\u003c\/span\u003e\u003cspan\u003e, perfect for snuggling and security.\u003c\/span\u003e\u003cspan\u003e \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eActive Play:\u003c\/span\u003e\u003cspan\u003e Sturdy walkers and floor gyms that encourage physical movement and coordination.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"oskar-ellen-counting-123-wall-picture","title":"Oskar \u0026 Ellen Counting 123 Wall Picture","description":"\u003cp\u003eIt is fun to learn how to count with this soft, colorful and educational wall picture! Includes 10 removable number flash cards, which should be\u003cbr\u003ematch with the same number of objects. Size: approx. 40×65 cm.\u003c\/p\u003e\r\n\u003cp\u003eRef. 8042\u003c\/p\u003e\r\n\u003cp\u003eSuitable from 18 months.\u003c\/p\u003e\r\n\u003cp\u003eMade of 35% cotton and 65% polyester. 40°C hand wash\u003c\/p\u003e","brand":"Oskar \u0026 Ellen","offers":[{"title":"Default Title","offer_id":882651287,"sku":"","price":58.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/products\/pretend-play-oskar-ellen-counting-123-wall-picture-1.jpg?v=1729755042"},{"product_id":"oskar-ellen-learn-my-abc-soft-bag","title":"Oskar \u0026 Ellen Learn My ABC Soft Bag","description":"\u003cul class=\"a-vertical a-spacing-none\"\u003e\r\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eSuitable for Age 3+\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eAppox size 37 x 33 cm. Opens to 74cm x 33cm\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e40°C hand washable\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eAll Oskar \u0026amp; Ellen toys are Fair Trade products hand made to the highest quality standards.\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Oskar \u0026 Ellen","offers":[{"title":"Default Title","offer_id":882663759,"sku":"","price":58.9,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/products\/pretend-play-oskar-ellen-learn-my-abc-soft-bag-1.jpg?v=1628650078"},{"product_id":"skip-hop-silver-lining-cloud-activity-center","title":"Skip Hop Silver Lining Cloud Activity Center","description":"\u003ch6\u003eProduct Description\u003c\/h6\u003e\n\u003cp\u003eDesigned to grow with baby in three stages, Skip Hop's Silver Lining Cloud Baby's View Activity Center is an action-packed take on our best-selling gym. Featuring the same developmental approach to play and learning as our Explore \u0026amp; More version, the décor-friendly design features a 360-degree rotating seat that turns and stretches for bouncing. Our unique Discover Window gives little ones a clear view of their feet as they play the light-up piano to connect cause and effect. Four dreamy toys can be rearranged for customized play. As baby grows, the activity center converts for easy cruising. At stage three, it transforms into a sturdy toddler table with a plastic chalkboard surface for drawing, playing—the sky's the limit! \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eFeatures \u0026amp; Benefits\u003c\/h6\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4 months+\u003c\/li\u003e\n\u003cli\u003eThree stages of use: Sit, swivel, bounce \u0026amp; play; Cruise \u0026amp; interact; Play table\u003c\/li\u003e\n\u003cli\u003eConverts to a play table with plastic chalkboard surface\u003c\/li\u003e\n\u003cli\u003eDiscovery Window™ lets baby see piano and their feet while playing to learn cause and effect through spatial awareness\u003c\/li\u003e\n\u003cli\u003eClip-on toys can be positioned based on baby's abilities\u003c\/li\u003e\n\u003cli\u003eFour moveable toys include: peekaboo clouds that pop up and squeak, wobble lamb with rattle beads, swaying stars move back and forth and sun bead mover with spinner\u003c\/li\u003e\n\u003cli\u003eIncludes suction bird snack bowl; dishwasher-safe\u003c\/li\u003e\n\u003cli\u003e360-degree rotating seat that stretches for bouncing and includes toy loops to attach toys\u003c\/li\u003e\n\u003cli\u003eMusical light-up piano with three ways to play: piano mode, song mode and motion sensor mode\u003c\/li\u003e\n\u003cli\u003eFoot support platform adjusts to the perfect height\u003c\/li\u003e\n\u003cli\u003eLegs detach for easy storage\u003c\/li\u003e\n\u003cli\u003eRequires three AAA batteries (not included)\u003c\/li\u003e\n\u003cli\u003eSize 79l x 79w x 47h(cm)\u003c\/li\u003e\n\u003cli\u003eThis item is not eligible for expedited shipping\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238453342482,"sku":"SH303326","price":299.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH303326_main.jpg?v=1777721494"},{"product_id":"skip-hop-explore-more-3-stage-activity-center","title":"Skip Hop Explore \u0026 More 3-Stage Activity Center","description":"\u003ch6\u003e Product Description \u003c\/h6\u003e\n\n                              Designed in collaboration with a pediatrician, our baby activity center supports a “whole body” approach to play and learning. Easy to assemble, with toys that can be positioned anywhere for baby, it features a 360-degree rotating seat that turns and stretches for bouncing. Our unique Discovery Window™ lets baby see their feet while they play to learn cause and effect. As baby grows, our activity center converts for easy cruising—ultimately becoming a clean, sturdy table for coloring, playing and more. A modern, clean aesthetic and multiple uses will make this activity center a family favorite!\u003cbr\u003e\u003cbr\u003e\n\u003cbr\u003e\u003cbr\u003e\n                              \n\n\u003ch6\u003e Features \u0026amp; Benefits \u003c\/h6\u003e\n\n                              \u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAges 4m+\u003c\/li\u003e\n\u003cli\u003eThree stages of use: Sit, swivel, bounce \u0026amp; play; Cruise \u0026amp; interact; Play table\u003c\/li\u003e\n\u003cli\u003e25+ developmental activities\u003c\/li\u003e\n\u003cli\u003eDiscovery Window™ lets baby see piano and their feet while playing\u003c\/li\u003e\n\u003cli\u003eClip-on toys can be positioned based on baby’s abilities\u003c\/li\u003e\n\u003cli\u003eConverts to a play table with a smooth, seamless surface\u003c\/li\u003e\n\u003cli\u003e360-degree rotating seat that stretches for bouncing and includes toy loops to attach toys\u003c\/li\u003e\n\u003cli\u003eMusical, light-up piano with three ways to play: piano mode, song mode and motion sensor mode\u003c\/li\u003e\n\u003cli\u003ePeek-a-boo owl pops out and hoots\u003c\/li\u003e\n\u003cli\u003eSpring cloud with colorful beads\u003c\/li\u003e\n\u003cli\u003eSwaying trees move back and forth\u003c\/li\u003e\n\u003cli\u003eHedgehog bead chaser with spinner\u003c\/li\u003e\n\u003cli\u003eIncludes suction bee snack bowl; dishwasher-safe\u003c\/li\u003e\n\u003cli\u003eFoot support platform adjusts to the perfect height\u003c\/li\u003e\n\u003cli\u003eLegs detach for easy storage\u003c\/li\u003e\n\u003cli\u003ePhthalate-free\u003c\/li\u003e\n\u003cli\u003eSize :79 x 79 x 47 cm\u003c\/li\u003e\n\u003c\/ul\u003e\n                              \n\n\u003ch6\u003e FAQs \u003c\/h6\u003e\n\n                              \u003cp class=\"product-details-title\"\u003eFabric \u0026amp; Care:\u003c\/p\u003e\n\u003cul class=\"product-details-list\"\u003e\n\u003cli\u003eClean with dry cloth only\u003c\/li\u003e\n\u003c\/ul\u003e\n                              \n\n","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238454882578,"sku":"SH303325-US","price":299.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH303325-US_main.jpg?v=1777722185"},{"product_id":"skip-hop-celestial-dreams-activity-gym","title":"Skip Hop Celestial Dreams Activity Gym","description":"\u003ch6\u003e Product Description \u003c\/h6\u003e\n\n                              \u003cp\u003ePacked with a galaxy of fun for baby, this dreamy activity gym features a celestial-themed playmat with plush quilting details and a crescent moon pillow for tummy time play. A removable shooting star baby mirror encourages self-recognition, while five nocturnal friends engage your little one’s senses with music, sounds, textures and more to explore.\u003c\/p\u003e\n                              \n\n\u003ch6\u003e Features \u0026amp; Benefits \u003c\/h6\u003e\n\n                              \u003cp\u003e\u003cb\u003eFeatures\u003c\/b\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e17+ developmental activities\u003c\/li\u003e\n\u003cli\u003eExtra-plush playmat with high-contrast colors for visual stimulation\u003c\/li\u003e\n\u003cli\u003eSupportive crescent moon tummy time pillow\u003c\/li\u003e\n\u003cli\u003eRemovable shooting star baby mirror on playmat\u003c\/li\u003e\n\u003cli\u003e5 hanging toys include: Metallic musical star with tactile ribbons, Sugar glider lovey, Rattle raccoon with star teether toy, Wolf with chime, Snow owl with crinkle\u003c\/li\u003e\n\u003cli\u003e3 ways to play: tummy time, overhead play, seated play\u003c\/li\u003e\n\u003cli\u003e12 toy loops include 2 on activity mat \u0026amp; 2 on pillow\u003c\/li\u003e\n\u003cli\u003eNon-replaceable coin batteries included\u003c\/li\u003e\n\u003cli\u003eAge: 0m+\u003c\/li\u003e\n\u003cli\u003eSize (inches): 38L x 38W x 19H\u003c\/li\u003e\n\u003c\/ul\u003e\n                              \n\n\u003ch6\u003e FAQs \u003c\/h6\u003e\n\n                              \u003cp\u003eCare Instructions:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePolyester Playmat, pillow, sugar glider, owl and wolf toys: machine wash, tumble dry\u003c\/li\u003e\n\u003cli\u003eArches, mirror, musical star \u0026amp; rattle raccoon: spot clean only\u003c\/li\u003e\n\u003c\/ul\u003e\n                              \n\n","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238781546770,"sku":"SH9J002110","price":199.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH9J002110_main.jpg?v=1777787707"},{"product_id":"skip-hop-zoo-ride-on-3-in-1-scooter-fox","title":"Skip Hop Zoo Ride On 3 in 1 Scooter - Fox","description":"\u003ch6\u003e Product Description \u003c\/h6\u003e\n\nDesigned to grow with your little one for three stages of fun, Skip Hop’s cute and colorful Ride-On Toy offers an entertaining way to encourage motor skills development, balance and coordination at playtime. Stage one, designed for early walkers, motivates little ones to push and pull in wagon mode—a great spot for favorite toys, too. At stage two, the wagon’s storage tub converts to a seat for ride-on mode. Ready for stage three? Just remove the seat, pull up the adjustable handle for your toddler, hop on the scooter and take it for a spin! They’ll love pressing the button at the front for a headlight, melodies, a beep sound and more fun sound effects as they whizz along.\u003cbr\u003e\u003cbr\u003e\n\n\u003ch6\u003e Features \u0026amp; Benefits \u003c\/h6\u003e\n\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAges 12m+ (1-4yrs)\u003c\/li\u003e\n\u003cli\u003eThree ways to play: walk, ride and scoot\u003c\/li\u003e\n\u003cli\u003eGrow-with-me features encourage motor skills development, balance and coordination\u003c\/li\u003e\n\u003cli\u003eStage 1: Walker\/wagon mode captivates early walkers when learning to walk and allows them to push and pull favorite toys along\u003c\/li\u003e\n\u003cli\u003eStage 2: Wagon converts to seat for ride-on mode and is great for toddlers learning foot-to-floor motion\u003c\/li\u003e\n\u003cli\u003eStage 3: As toddlers grow, easily converts from a ride-on to a scooter\u003c\/li\u003e\n\u003cli\u003eAdjustable handle for a comfortable height when standing\u003c\/li\u003e\n\u003cli\u003ePress button for headlight, melodies, and fun sound effects\u003c\/li\u003e\n\u003cli\u003eRequires 3 AAA batteries (not included)\u003c\/li\u003e\n\u003cli\u003eAvailable in our signature ZOO® characters: Unicorn \u0026amp; Dog\u003c\/li\u003e\n\u003cli\u003eSize (inches): 22.75l x 13.5w x 20.5h; (cm): 57.7l x 34w x 52h\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\u003ch6\u003e FAQs \u003c\/h6\u003e\n\n\u003cstrong\u003eFabric \u0026amp; Care:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eRequires assembly by an adult\u003c\/li\u003e\n\u003cli\u003eAlways wear a safety helmet in scooter mode\u003c\/li\u003e\n\u003cli\u003eWeight limit: 44 lbs.; 20 kg\u003c\/li\u003e\n\u003cli\u003eRecommended for indoor use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238854553874,"sku":"SH184350","price":159.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH184350_main_39c2ca87-5070-4e68-950c-d03de9acb6ed.jpg?v=1777813419"},{"product_id":"skip-hop-treetop-activity-gym-greypastel","title":"Skip Hop Treetop Activity Gym - Grey\/Pastel","description":"\u003ch6\u003e Product Description \u003c\/h6\u003e\n\nOur much-loved activity gym engages baby with friendly faces and multi-sensory features. It includes soft linen and patterned arches and includes a matching supportive Tummy Time pillow. Five hanging toys attach to 13 easy-to-hang loops offering irresistible multi-sensory play for baby at every stage of development. A mirror and built-in sounds and textures on the mat add to the fun. \u003cbr\u003e\u003cbr\u003e\n\n\u003ch6\u003e Features \u0026amp; Benefits \u003c\/h6\u003e\n\n\u003cp\u003e\u003cstrong\u003eFeatures: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e17 developmental activities; Nature-inspired graphics and textures\u003c\/li\u003e\n\u003cli\u003eFive playful multi-sensory hanging toys\u003c\/li\u003e\n\u003cli\u003e13 loops to hang toys low or high or on the mat\u003c\/li\u003e\n\u003cli\u003eMultiple fabrics plus activities on the mat: crinkle leaves, squeaker flower and baby-safe mirror in the tree trunk (mirror is removable for machine-washing)\u003c\/li\u003e\n\u003cli\u003eLinen and patterned arches\u003c\/li\u003e\n\u003cli\u003eTwo-minute assembly\u003c\/li\u003e\n\u003cli\u003eSupportive Tummy Time pillow\u003c\/li\u003e\n\u003cli\u003eOversized round mat surface\u003c\/li\u003e\n\u003cli\u003eSafety-tested to meet or exceed ASTM, CPSIA, EN71 and applicable safety standards\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238854750482,"sku":"SH307275","price":169.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH307275_main.jpg?v=1777813625"},{"product_id":"skip-hop-vibrant-village-smart-lights-activity-gym-dn5ty","title":"Skip Hop Vibrant Village Smart Lights Activity Gym","description":"\u003ch6\u003e Product Description \u003c\/h6\u003e\n\nOur light up baby gym features black and white graphics with bold colors to stimulate baby’s sight as he or she grows to view a rainbow of color. The unique, interactive arches play upbeat music along with two light modes: tracking for baby to follow and an amazing light show. This musical baby gym even has fun sounds as baby bats at the four hanging soft toys. Plus, bright and colorful lights illuminate each window to make learning and development fun.\u003cbr\u003e\u003cbr\u003e\n\n\u003ch6\u003e Features \u0026amp; Benefits \u003c\/h6\u003e\n\n\u003cp\u003e\u003cstrong\u003eFeatures: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThree ways to play: overhead play, tummy time, playmat; Interactive, musical light-up arch with volume control and two light modes: visual tracking for baby to follow and an amazing light show\u003c\/li\u003e\n\u003cli\u003e17+ developmental activities\u003c\/li\u003e\n\u003cli\u003eBold, high contrast artwork\u003c\/li\u003e\n\u003cli\u003eFour hanging reversible toys with black and white on one side and bright colors on the other: Kitty with grab rattle rings\u003c\/li\u003e\n\u003cli\u003eSoft car with squeaker and tactile ribbons\u003c\/li\u003e\n\u003cli\u003eHot air balloon with baby-safe mirror\u003c\/li\u003e\n\u003cli\u003eDog rattle with ladybug teether\u003c\/li\u003e\n\u003cli\u003eThree fun sound effects as baby bats at toys\u003c\/li\u003e\n\u003cli\u003eColorful mat with iridescent toy loops for tummy time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":52238855602450,"sku":"SH307250","price":179.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0553\/7453\/files\/SH307250_main.jpg?v=1777813809"}],"url":"https:\/\/www.littlebaby.sbs\/collections\/baby-toddler-toys.oembed","provider":"Little Baby","version":"1.0","type":"link"}